Kathy Caprino · Entrepreneurship & Business Development Expert

In launching my new Breakthrough Vision Marketing division ([elliacommunications.com]) that offers women entrepreneurs, consultants, writers, and practitioners marketing support to achieve success in their ventures, I’ve discovered some telling statistics about the success entrepreneurial women have achieved thus far, and the challenges women continue to face in creating financial success in their endeavors.

Some key stats on women entrepreneurs:
• Between 1997 and 2006, women-owned firms grew nearly twice the rate of all U.S. firms
• It was as recently …

As many of my friends and community members know, I’m a huge fan of Scott Stratten, President of Un-marketing ([un-marketing.com]). Almost every word this guy says and writes resonates 100% with me, and reflects my views and feelings about what it means to engage authentically, build relationships, and “market” yourself, your products and services, in the highest and best sense of the word.

You can read all about Scott on his site [un-marketing.com], his blog, and follow him on Twitter at @unmarketing (he’s considered one of the top influencers on Twitter, with 60,000+ folks following…

In the past several years, I’ve worked with hundreds of women entrepreneurs, executives, consultants and small business owners who are, as I was at one time, in complete denial about their money situation. They know they’re not earning nearly enough or they’re spending too much, and money is slipping through their hands, but that’s as far as their understanding of the problem goes.
In short, their heads are deep in the sand about their money relationship. They’re working hard to ignore the obvious – the inevitable misery that will come unless they change directions, and fast.

How can …

Today I read a great blog post ([shankman.com]) by Peter Shankman ([http://sha] a well-known entrepreneur, author, speaker, and “worldwide connector,” about his recent tweet that said this:

“New rule: if your email starts off with “I want to pick your brain,” my reply starts off with "at $400 per hour.

I love this message, and I completely understand where Peter is coming from. I also love that Peter commands $400 an hour, and is not ashamed to state it openly.

Scores of folks agreed with Peter – more than 100 people retweeted his message, support…

By Kathy Caprino, M.A.

Last week, I held a free teleclass for women on the “5 Reasons You’re Miserable at Work and What To Do About It,” based on key findings from my national research with scores of working women across the country and my book “Breakdown, Breakthrough”. More than 90 women signed up for the call, and they confirmed yet again what so many women have been unable able to say out loud until now, which is, “I’m unhappy at work, but I’m not sure exactly why or what to do about it!”

Whether you are a corporate professional, self-employed or in transition, if you need to find …

In overcoming my many challenges in finding my true professional niche, and helping others do the same, I’ve observed what it takes shine in your chosen area – how to be one of the best in your selected niche, and be confident enough to market yourself powerfully and rise above the competition.

What do you need to do, as a coach, consultant, or entrepreneur, to name and claim your niche?

Here are some essential steps, in the form of what you need to release, and what must be embraced, to move forward:

Part I – What to Release:

Take the time to uncover if you have any of the foll…

Knowing what you want in your life and career is the most important step to achieving it. So what do you want – a job or a “calling,” and are you prepared to get it?

In coaching people to achieve a true breakthrough in their lives and careers, I’ve observed (and also personally experienced) the powerful impact of asking yourself the question, “Am I longing for a job or a calling?” – and answering it with brutal honestly.

Several months ago, I read a very thought-provoking article by Michael Lewis, columnist for Bloomberg News, about the difference between a “calling” and a job. He had…

Professional women have made tremendous strides in terms of drawing on our strengths, abilities, and confidence in the workplace in recent years, but it’s clear that we have a long way to go before we are using our female power with self-assurance and ease.

Based on my national in-depth research study “Women Overcoming Crisis: Finding New Meaning in Life and Work,” and my work with hundreds of professional women each year, I have found that even high-level, high-achieving professional women report battling insecurity and discomfort in using their voices to lead powerfully and say “no” or…