Linda Ziskind · Social Media Expert

Sometimes it seems as if technology developments are happening at the speed of sound. Nowhere is this more evident than in Twitter and the third-party apps that enhance its usage.
Twitter’s journey from unknown to ubiquitous has been meteoric. In March 2007, when the attendees of the SXSW Interactive Festival in Austin, TX discovered the service, it jumped from 20,000 tweets per day to 60,000. At the 2010 SXSW, which starts in two weeks, the average number of Tweets per day will be around 28 million. That’s a lot of Tweeting to keep track of. Fortunately for Twitter users, not only has Tw…

OK, you’ve set up your Twitter account, you’re finding people to follow, and they’re finding you. If you’re wondering, “Now what?” you’re not alone. When I first started using Twitter I felt a bit like I’d stepped up to a live microphone without quite knowing what I was going to say. I think in the first weeks of Tweeting everyone goes through feeling like they’re tapping that microphone and saying, “Hello? Is this thing on? ‘Thinking about an early lunch.’ Can you hear me? ‘Just got back from walking the dog.’ Testing, testing. Helllloooo?”

Honey, we’ve all been there. The good news is,…

If you’re like most businesses, your relationship with Twitter has gone something like this (give or take a couple of months):
- Two years ago, it wasn’t even a blip on your radar.
- A year ago, everyone was talking and writing about it and you were thinking, hmmm, should I be using this?
- 6 months ago you opened a Twitter account and, ever since, have been trying to figure out how to use it to bring value to your business.

The first step in Tweeting successfully is to get the basics right. Here’s an initial checklist to help you get started:

1. Upload an image. Whether it’s your co…