Linking, liking, tweeting, digging, following, connecting … marketing? What do hashtags have to do with building a firm’s brand and attracting new clients?
“For many lawyers, not being an engaged participant online is the equivalent of skipping a golf round. There is too much economic activity – too many business relationships being made or reinforced – for law firms to ignore social media as a business networking venue.”
Read the full ALA article at: http://www.alanet.org/publications/issue/julaug11/LM-JulyAug11-LI.pdf