Scott Stratten has me thinking this morning. Scott's @unmarketing on Twitter and he's an expert in viral, social and authentic marketing - "unmarketing" as he calls it. The title of his blog post this morning is "What if I didn't use Twitter?"

Well, what if?

There are likely lots of other tasks, busy-work, real-work, pastimes, hobbies, I could list to fill in for the time I currently spend on Twitter.

Better (and real) question is the 'what if I wasn't on Twitter'.... Like Scott, when I think of the insights I have gained, the speed of information shared and commented upon, the people I have met (Scott himself), tragedies and world events - Iran, Haiti and then the laughs, so many laughs - you'll be dragging me away kicking & screaming from the big, crazy, social media cocktail party in order to get me to stop using Twitter.

Support system, book deal, friendships, platform for his business - here's the link to Scott's UNMarketing blog, for more reasons to jump on into the Twitter conversation: http://www.un-marketing.com/blog/2010/02/22/what-if-i-didnt-use-twitter/