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Columbia Business School Club of NY- Social Media Marketing Workshop Led by Kris Ruby, President of Ruby Media Group

February 4 2010


SOCIAL MEDIA MARKETING INTERACTIVE WORKSHOP: PART 2

Are you overwhelmed by social media but know you need to be part of the revolution? Are you still confused what a “tweet” is? Do you keep ignoring invitations to connect on LinkedIN because you are not sure how to use it? You are not alone!

Come join me in Greenwich, CT next Thursday as I walk you through an interactive workshop on how to effectively use social media marketing for your personal and corporate branding. I will teach you how to effectively leverage all 3 social platforms including Facebook, Twitter & LinkedIN to create a cohesive brand identity and help grow your business and personal brand.

Event Date: Thursday, February 18th, 2010 at 6:00pm

Would you like to use social media?

At our first social media event in Westchester, NY, we gave you an overview of the main social networks. In the follow up to the social media seminar, President and Founder of Ruby Media Group, Kris Ruby, will give you an interactive workshop and take you live into the main social networks including LinkedIN, Twitter and Facebook.

At this workshop, you will learn how to leverage social media sites for personal as well as corporate branding. I will go through live examples of LinkedIN profiles that are successful for lead generation and branding. I will pick a live audience member and critique their profile as well as provide helpful branding and PR suggestions to “socialize” their profile for web 2.0
Learn how your company can leverage these new marketing distribution channels to optimize content. At this event, there will also be a Q& A session with me where you can ask me any question on social media marketing or personal branding. Join us for Part 2 of our social media workshop and learn how to take advantage of this social phenomenon!

Kristen Ruby, President and Founder, RubyMediaGroup

Bio: Kristen Ruby is the President and Founder of Ruby Media Group, a social media marketing & Public Relations agency. Kristen “socializes” businesses for web 2.0 and helps companies adapt traditional marketing into social media platforms. Kristen specializes in social media optimization, personal & corporate branding in real time and optimized PR. By utilizing various social media platforms including Facebook, Twitter and LinkedIN, Kristen creates online visibility for her clients and increases overall branding awareness by enhancing their brand image in web 2.0 communities. Kristen is at the epicenter of the social media marketing world and frequently speaks to businesses and associations on new media and viral marketing. She also presents social media workshops for CEO groups to empower business owners to utilize social tools for their networks. Kristen graduated from Boston University's College of Communication with a major in Public Relations and a minor in Sociology. Kristen is also the Director of the” Girls In Tech” social media mentorship program to encourage girls to enter the field of social media marketing. She has partnered up with some of Westchester’s most reputable PR and marketing agencies as their New Media Specialist on social media campaigns including Giles Communications and DataKey Consulting.


About Ruby Media Group:

Ruby Media Group is a Public Relations and Social Media Marketing Agency. At Ruby Media Group, we help clients to increase overall brand awareness by enhancing their brand image in web 2.0 communities. Ruby Media Group specializes in social media strategy, implementation and reputation management.

Ruby Media Group also specializes in personal branding and traditional Public Relations. At Ruby Media Group, we believe that social media marketing is only one part of an entire marketing plan, therefore it is critical to understand the entire marketing communication plan first. We work closely with clients to assess the traditional PR and Marketing work that they have implemented in order to create a cohesive marketing strategy.

www.rubymediagroup.com
www.twitter.com/sparklingruby


DATE
Thursday, February 18th, 2009

AGENDA
6:00 - 6:30 PM: Registration. Refreshments and Light Fare included.
6:30 (SHARP) – 7:45 PM – Social Media Workshop Led by Kristen Ruby, Ruby Media Group
7:45-8:15 PM: - Networking

PLACE
Greenwich Library - 2nd Floor Meeting Room
101 West Putnam Avenue, Greenwich, CT 06830
Tel: 203 622.7900

PRICE
CBSAC/NY and CU/Fairfield Members: $20 thru Feb. 10th, $25 after Feb 10th.

Non-members: $25 for on-line registry or at the door.

On-Line Registration Cut-Off is Feb.14th, but you may register on-site.

We can accommodate a maximum of 45 registrants, so please contact Susan LaFleur directly at 914 774.1199 after Feb 14th if you plan on paying at the door so that she can confirm availability and pencil you in!

REGISTRATION
To purchase tickets click here Puchase!!

To become a member of CBSACNY click here

Directions:
From the New England Thruway (I-95): Take exit 3 (Arch Street). At end of ramp, turn north, away from Long Island Sound. After traffic light past the RR bridge, take Soundview Drive uphill to Fieldpoint Road. Take right onto Field Point Road. Stay in the left lane, curving left after you pass the Town Hall. The road will intersect with the Post Road (Rte. 1). The Library will be directly across the street, on the right.
From the Merritt Parkway: Take the Lake Avenue exit (Exit 29), and follow signs to central Greenwich. Go 4.5 miles to the Lake Avenue Circle. At the Circle, take Dearfield Drive (directly across the circle as you enter it) The Library entrance is on the left as you approach the traffic light at Rte. 1.


Event Organizers: This event has been organized by the Ct/ Westchester Committee of CBSAC/NY.
 
 
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