'FTC guidelies' tagged blog posts in My Story

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What you need to know about the new FTC guidelines on social media

Leigh George
March 5 2010

The FTC recently extended their guidelines for endorsements and testimonials in advertising beyond traditional media to include social networks and blogs. Starting December 1, 2009, you must disclose any relationships with advertisers when you endorse a product or service on a blog, Twitter, LinkedIn, Facebook or any other online forum. What does this mean for you? If you’re active in social networks or contribute to a blog and offer an endorsement,...
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Tags: FTC guidelies, social media, blogging, advertising
 
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